Yinghui Zhu  


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AI2 in Action

Category: Visual Identity Design
Date: 06/24

Blue Friends Alumni AI Themed Salon Design

On June 14, 2024, the Blue Friends Alumni Association hosted a salon event themed “AI² in Progress”, bringing together alumni from BlueFocus Group and related industries to discuss the applications and future of AI. The event took place at C9 in Beijing, with distinguished guests including Zhao Wenquan, Chairman of BlueFocus Group, and Pan Fei, CEO of the Group.

For this project, I was fully responsible for the overall visual design, ensuring a cohesive and futuristic brand identity for the event. My design work covered the following elements:
  • Main Visual: A futuristic and technology-driven concept reflecting the AI theme.
  • Check-in Wall: Integrated AI elements to enhance the immersive experience.
  • AI Activity Zone: Designed with interactive visuals to engage participants.
  • Name Badges: Clear and visually aligned with the event’s branding.
  • Gift Packaging: A well-crafted, thematic design providing a memorable experience for guests.

This project focused on innovation, professionalism, and immersive engagement, creating a visually compelling AI-driven brand experience that facilitated meaningful discussions at the Blue Friends Alumni AI Salon.

More information: https://mp.weixin.qq.com/s/uoEbW1pdvSMJjYDJiTduTw


   
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Yinghui Zhu

yinghuizhu00@gmail.com